Island Equity Systems - Success Case

600 New Leads for an Innovative Financial Company

PROJECT DESCRIPTION:

Island Equity Systems is a Personal Investment System created by a former S&P 500 Company CFO with over 40 years of experience.


Despite having a fantastic business proposition where he consistently gets a 30% annual return investing in Stock markets with a very calculated strategy, he was struggling to get leads interested in signing up.

KEY STEPS: ​

The Solution: Since his website was not designed with a concrete conversion action in mind, we created several landing pages for him using Unbounce + Google Ads Integration. This allowed us to generate top-of-funnel interest from browsers looking for financial advice.


We created a series of Webinars to explain to first-timers how Island Equity Systems works from the inside and answer their questions, all the time driving traffic from Google Ads + Display Campaigns.


We also created email sequences to nurture the leads and further drive them down the funnel.

RESULTS:

As a result of these actions, we’ve generated over 600 leads for the client at a cost of 21$, and we’ve worked up to a conversion rate of 13.33%

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Travessera de Gràcia 56, 3º, 1ª, 08006 Barcelona

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